Christmas Cafe Menu Reel
Film one drink in a blank cup. Say what you actually sell, and type the cafe name in the caption.
A Christmas cafe menu reel is one drink. The cup is blank: no invented logo, no wordmark, and no letters on the glass or the sleeve. Say the drink you actually sell, and say the offer you are actually running, in one clear line. The cafe name goes in the caption, typed by you. The first 3 seconds should already be the cup, large enough to recognize. A second pastry, a second mug, or a chalkboard full of items belongs in another reel. If a realistic AI voice speaks the line, label the clip as AI. Choose the one drink you actually sell, set it in a plain cup, and say that drink plus the real offer before any other item enters. Keep one product. A practical reel is 15–45 seconds. The first 3 seconds show the unmarked cup large enough to recognize and say the name you use at the counter. Reject a wordmark on the sleeve, a second mug in focus, or a chalkboard menu inside the picture. If the voice could be mistaken for a real person, the caption must say it is AI, and the platform label stays where it was placed.
One drink is the menu
Choose the drink before you dress the counter. Milk, foam, and a single garnish should match what you serve. A second hero drink splits the reel into a list. Background cups, if they exist, stay soft and unmarked. The cup in focus is the only one a viewer could order from this post. Match milk, foam, and garnish to what you serve, and let background cups stay soft and unmarked. The first 3 seconds show the one drink and say its real name. Reject a second hero drink that splits the reel into a list before you post.
Leave the cup blank
Do not ask for a logo, a fake cafe name, or a hand-lettered special on the ceramic. Models invent marks that are not yours. A blank cup plus your real name in the caption is the honest frame. If a letter appears on the sleeve, reject the still. Ask for a blank ceramic, then zoom in on the sleeve and throw the still away if a letter appeared. In the first 3 seconds the cup is unmarked and the voice says the offer. Do not post a fake cafe name painted on the glass.
Say the real item
Speak the name you use at the counter, then the offer if there is one, and only the offer you are running. Do not invent a second size or a deal for the video. Hold the cup through the line. The shop name stays in the caption, not on the menu board in the picture. Speak the counter name, then the offer you are running, and keep the shop name in the caption rather than on a board in the picture. In the first 3 seconds, viewers see the cup and hear that item. Throw out an invented size or a second deal before the file goes up.
A worked example
A neighborhood cafe sets one spiced drink on the counter in a plain cup. No logo is on the glass. The spoken line names that drink and the offer the cafe is running this week. The cafe name is typed in the caption. A still that grew a wordmark on the cup is thrown out. Set the spiced drink down, check the glass for a wordmark, then say the offer. The first 3 seconds show the plain cup and say the drink the cafe is pouring this week. Reject the still that grew a logo. One product, 15–45 seconds. If the voice could pass for a real person, the caption says it is AI.
Before you post
- Show one drink.
- Leave the cup blank.
- Say the real offer, and type the cafe name in the caption.
Where Scro fits
Scro keeps the reel to one product, here the one drink, with a blank label and no invented logo. Say the offer, put the shop name in the caption, and export 9:16 so the cup fills the vertical frame. Export 9:16 so the cup fills the frame, with the label still blank. The first 3 seconds show that one drink and say the offer. Reject an invented logo. Type the cafe name in the caption. If the voice could be mistaken for a real person, the caption says it is AI.
Show the one drink. Finished samples are on the examples page.
Related: Blank Gift Tag, Words in Caption.