A Returns Queue as a Cartoon
Explain one returns policy with a cartoon queue. The figures are drawings. They are not photos of real customers.

Explain one returns policy as a cartoon, and do not use real customers' faces. Hearth Bakery's rule in this reel is a single fact: an unopened tin can come back. The queue is paper-cutout or a cartoon on one wooden board. Those figures are drawings. They are not a real person, and they are not photographs of people who shopped there. One idea, at most one arrow, no blank grey strip. The first three seconds carry one big hook title in the spoken language, unless on-screen text is off. Approve the stills before motion. The only spoken rule is that an unopened tin can come back. Draw that as a paper queue on one wooden board, keep every figure a drawing, and approve the stills before the paper moves. The first three seconds show one English hook with that rule while the narrator says an unopened tin can come back. A second policy, a photograph of a customer, or a grey strip is rejected before posting. One idea, fifteen to forty-five seconds, and a realistic narrator is labeled as AI in the caption.
One rule only
The spoken idea is the returns fact and nothing beside it. Hearth Bakery does not also explain shipping, hours, and the menu in this file. Four beats can show the unopened tin, the counter, the paper queue, and the tin accepted back. If a second policy appears, cut it. The cartoon is there so you never need a customer's real face. Write the returns fact, then plan four beats: the unopened tin, the counter, the paper queue, and the tin accepted back. The first three seconds show the hook while the narrator says an unopened tin can come back. Shipping, hours, or a menu in this same file is the material you reject before posting.
Drawings, not photos
Paper figures with white cut edges, or a marker cartoon, stay on one wooden board. Do not paste a photograph of a queue into the frame. A cartoon figure is not a real person, so you do not present it as a customer who came in. No blank grey strip and no second background. At most one arrow points at the counter. Paper figures with white cut edges stay on one wooden board from the first still. The first three seconds show those shapes and the English hook while the narrator says an unopened tin can come back. A photograph of a real queue, or a second background, is the frame you refuse.
Hook in the spoken language
If the narrator speaks English, the big hook title in the first three seconds is English and states the one rule, unless on-screen text is off. The title sits upper-middle. Approve every still before the paper moves. A practical cut of fifteen to forty-five seconds is enough for one policy. Place the hook upper-middle in the spoken language, approve every still, and only then let the paper move. The first three seconds show the one rule while the narrator says an unopened tin can come back. On-screen text that fights the voice, or a beat that adds a second policy, is discarded. If text is off, the voice alone carries the rule.
A worked example
Hearth Bakery explains one rule in a paper-cutout queue on a wooden board: an unopened tin can come back. The figures are original drawings, not photos of customers. The English hook in the first three seconds states that rule. There is no grey strip and only one arrow. Stills are approved before motion. One rule, a paper queue, a language check, then approval. The first three seconds show the English hook on the wooden board while the narrator says an unopened tin can come back. A photo of real customers is the still you reject. The figures stay drawings.
Before you post
- Only one returns rule is explained.
- No real customer's face appears.
- The figures stay on one wooden board.
Where Scro fits
Scro draws the queue as a cartoon or a paper-cutout on one wooden board and keeps one idea. The first 3 seconds show one big hook title in the spoken language, unless on-screen text is off. Use at most one arrow, leave no blank grey strip, and approve the stills before motion. Approve the stills, keep one idea and at most one arrow, and move the paper after that. The first three seconds show the hook in the spoken language while the narrator says an unopened tin can come back. A grey strip or a real face is rejected before posting. If the voice sounds real, the caption says it is AI.
Draw the queue, skip real faces. Finished samples are on the examples page.
Related: What to Post When the Shop Is Shut.
