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Reflective Pack, No Invented Logo

Glass and foil should reflect the room you named. They should not reflect a logo or a word the model invented.

Reflective Pack, No Invented Logo

Reflective packaging should mirror the room, not invent a brand. Glass, foil, and a glossy cap pick up the window as a soft bright shape. They also tempt the model to stamp a word or a crest on the highlight. Ask for a blank label and a reflection of the window only. If you have the real pack, the reflection may change a little, but the printed words may not.

Say what is reflected

"Window rectangle on the glass, no lettering." If you do not forbid letters, highlights become fake type. A reflection of a studio softbox is fine only if that softbox is your light.

Caps and shoulders

The bright spot on a cap should match the same window. A cap lit from the right and a bottle lit from the left were assembled. Check the shoulder of the bottle, where light wraps.

Real photo wins

A generated bottle is a lighting study. The reel that sells should use your photograph if the shape or the print is specific. Do not let a prettier reflection replace the pack you ship.

A worked example

Clear bottle, blank paper label, one window reflected in the shoulder, cap highlight from the same side. Any still that grew a word on the glass is rejected.

Check the still

  • The reflection matches one window.
  • No new word appears on the glass.
  • Cap and bottle are lit from the same side.

Where Scro fits

Start the Scro product reel from the real photo when the pack is recognizable. Approve the still if a reflection invented a mark or shifted the color. Export 9:16.

Reflect the room, not a fake brand. Finished samples are on the examples page.

Related: Food Still with Steam and Crumbs.