One Idea a Day until Christmas
Run a daily series with one idea and the same original figure. A new character every day resets the board.
Post one idea a day, and keep the same original figure instead of inventing a new character every morning. Hearth Bakery's series uses one paper cat: round head, one torn ear, short tail. Monday can be the closing time. Tuesday can be where the tins sit. Each reel is one idea on one wooden board, as a cartoon or a paper-cutout. The cat is a drawing, not a real person. The first three seconds carry one big hook title in the spoken language, unless on-screen text is off. At most one arrow. No blank grey strip. Approve the stills before motion. The torn ear and the short tail are redrawn before the day's fact is chosen. Monday can be the closing time. Tuesday can be where the tins sit. Each fact lands on the same wooden board, and the still is approved before the paper moves. The first three seconds show that paper cat and one English hook while the narrator says the day's single fact. A new animal, a grey strip, or a famous character is rejected before posting. The cat stays a drawing for a reel of fifteen to forty-five seconds.
Same cat, new fact
Draw the torn ear and the short tail the same way each day. Viewers should recognize the figure before they read the hook. A new animal every morning is a new show, and the bakery series never settles. The cat is original. It is not a famous character, and it is not a photograph of anyone's pet or of a customer. Redraw the torn ear and the short tail, then add one fact, and stop when a new animal tries to appear. The first three seconds show the same paper cat while the narrator says today's one idea. A famous character, or a photograph of a pet or a customer, is the still you throw out.
One idea on one board
Each day picks a single bakery fact and stops. The board stays wooden. A blank grey strip or a second background means that day's still is rejected. At most one arrow helps the idea. If the voiceover is English, the hook title is English, unless on-screen text is off. Four beats are enough inside fifteen to forty-five seconds. One fact, one wooden board, an English hook with the English voice, and at most one arrow. The first three seconds show that hook while the narrator says the closing time or, on the next day, where the tins sit. A blank grey strip or a second background is refused before posting.
Approve before the paper moves
Check the cat's ear, the board, and the single hook in the still. Motion should not redraw the cat into a smoother, different animal halfway through. Because the figure is a cartoon, do not present it as a real person. The series stays honest by keeping the drawing obviously drawn. In the still, check the ear, then the board, then the single hook, and move the paper only if the cat is the same animal. The first three seconds show the torn ear and the hook while the narrator says the day's fact. A smoother, different animal halfway through, or a drawing presented as a real person, is the reject.
A worked example
Hearth Bakery posts one cartoon a day until Christmas, always the paper cat with one torn ear and a short tail, always on the same wooden board. One day the idea is the closing time. The next day the idea is where the tins sit. No new character appears. The English hook matches the English voiceover. Stills are approved before motion. Monday runs same cat, closing time, board, approval. The first three seconds show the torn ear and the English hook while the narrator says they close at four. A new character is thrown out before posting. Tuesday may swap the fact for where the tins sit. The cat stays.
Before you post
- The same original figure returns.
- Each day has one idea.
- The board stays wooden.
Where Scro fits
Scro keeps each day as a cartoon or a paper-cutout on one wooden board, with one idea. The first 3 seconds show one big hook title in the spoken language, unless on-screen text is off. Use at most one arrow, leave no blank grey strip, and approve the stills before motion. Approve the cat's ear, keep one idea on the board, and move the paper after that check. The first three seconds show the same figure and the hook while the narrator says the day's fact. A grey strip or a new animal is rejected before posting. If the voice sounds real, the caption says it is AI.
Repeat one character. Finished samples are on the examples page.
Related: Christmas Eve Open Hours.